Founder of AW Pro Tools
Jack is an entrepreneur with an exceptional understanding of the technical side of marketing on the internet.
Some of his consulting clients think of him as “the web guy” but really that’s just a small portion of what he does. Jack focuses on direct response marketing. He likes to know what’s working and what’s not at all times.
Sure, branding is important, but in the short term he’s most interested in bringing in more revenue than his marketing costs.
Take all the folks that know how to build a professional looking website and think of that group as a big circle…
Think of a slightly smaller circle inside of that… representing all the folks in the first group that spend their own money marketing online.
An even smaller circle to represent the folks that understand direct response marketing.
A smaller circle inside that… representing the remaining folks that have sales experience. We’re talking about real face to face, belly to belly sales. Quotas. Rejection. Closing experience. Sales.
Jack has worked for top sales organizations like AT&T and Merrill Lynch.
Jack puts his own money on the line every day.
And Jack knows how to make sales using direct response marketing.
Jack also happens to know the technical side of building websites and creating software applications.
It’s a rare and strange mix of left and right brain talents. That’s what makes him unique.
He’s been the technical brains behind Perry Marshall’s company for years, is the creator of AW Pro Tools which helps Aweber users add marketing automation functionality to Aweber and has also recently worked with Ryan Levesque on a survey software solution as well as his newest software offering Deadline Funnels which allows you to add scarcity countdown timers to emails and web pages.
Jack will be discussing which software is critical to building an automated business and how to best implement and leverage these tools in your business for maximum results.